There’s a Need for Speed – Page Load Speed

Page speed optimization is a thing. At this time and age, internet user doesn’t have the patience to wait for a page to finish loading. Almost half of these users (47 percent) actually expect a page to load within 2 seconds. After 3 seconds of waiting, 40 percent of these users will abandon the said page. A Google representative was even quoted saying that 2 seconds is the threshold of acceptable e-commerce page load speed. This isn’t just because Google says so. More than half of online shoppers consider an e-commerce site’s load speed as criteria for their continued patronage.

Page Speed Optimisation

Your Page Load Speed May Be Slowing You Down

Customer dissatisfaction on slow page load speed isn’t actually limited to e-commerce. Travel sites also experience low sales conversion performance due to slow load speeds. Most of the time, customers may continue with their purchase and never return to the site; others would just abandon their cart and look somewhere else. This is bad news especially for highly competitive industries like e-commerce and travel.

 

The bad news doesn’t end there. The site’s load speed can also decrease the volume of website traffic, SERP ranking (page load speed is a Google ranking factor), increase the site’s bounce rate, and of course, decrease revenue. Overhead costs, especially for marketing can also increase since you’ll need to compensate for the decrease in sales conversion.

We Can Improve Your Page Load Speed

Your website doesn’t necessarily need to be really slow to earn the dissatisfaction of potential customers. The slow load speed can affect the rendering of some vital elements of the page, negatively affecting user experience – a factor that affects an entire website’s overall performance data.

 

After learning what you can gain or lose, you may be wondering where to being in improving your website’s load time. ON Outsource page speed optimization service is one of the first places you should look.

ON Outsource Boosts your Speed and Success

These are just a few of the common ways to increase and optimize website load speeds. The implementation may vary according to your website’s design and structure but the concept is still the same. But in order for these solutions to work, you’ll need to work with us. We will provide you with a dedicated page optimization expert, speed plans that fit both your budget and needs and page speed insights that can help you further improve the performance of your website.

 

It’s only a one-time investment on your part. You can take advantage of our per-hour project packages and reap the benefits in the long run. After all, we at ON Outsource won’t just give your site a speed boost, we’ll also give you a boost for success.

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